On the morning of June 5, 2026, the on-site bidding for the naming rights of Yongkang home games of the 2026 Zhejiang Basketball Association (ZheBA) was held on the first floor of Yongkang Transportation and Tourism Group. Buyang Group successfully secured the overall naming rights with a bid of 2.2 million yuan. The entire process was fully supervised by the Notary Public Office and the Commission for Discipline Inspection of Yongkang Transportation and Tourism Group, ensuring full openness and transparency.
This naming partnership will mainly showcase Yunqiyuan, the group's flagship brand focusing on great health. The spirit of perseverance, vitality and teamwork embodied by basketball aligns perfectly with the positive, healthy and scientific lifestyle advocated by Buyang Yunqiyuan. By supporting ZheBA, Buyang strives to further integrate the great health industry with sportsmanship, and help build Yongkang into a dynamic and health-oriented city.
Xu Buyun, Chairman of Buyang Group, commented on the successful bid: "Yongkang is where our roots lie. Supporting ZheBA is our duty to give back to our hometown and bolster local sports development."